RBC industry analyst Nik Modi reiterated his enthusiasm for college graduate-age bev-alc consumption increasing starting about a year from now. No, he’s not throwing a series of awesome keggers (that I know of, but Irwin might be). Rather, he cites that folks turning 21 or 22 next year are the first generation to fully come of age socially without growing up in any of the COVID precaution-era social stunting scenarios.