Jim Koch Optimistic in State of Bev-Alc & Boston Beer Despite Continued Volume Loss; 2026 Focus on Teas & RTDs

Fiscal year 2025 (FY25) marked Boston Beer Company’s fourth consecutive year of shipments (sales to wholesalers) and depletions (sales to retailers) declines. But leadership’s remarks during Tuesday’s earnings call with investors and analysts were anything but negative.

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