Straightaway Uses Portland Airport Bar to Test RTD Cocktails, Build Loyalty

As many ready-to-drink (RTD) brands aim to expand shelf space, Straightaway Cocktails has invested in gate space instead. Three months into its Portland International Airport bar, the company is using the new space to interact with customers in different ways and trial drinks it otherwise wouldn’t be able to test at scale.

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top